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The Ask –

We were thrilled when Ranger & Fox gave us the opportunity to bring to life the essence of Hulu's newest Original, "Kindred," in the form of
broadcast idents. This collaboration resulted in some of our favorite work!

"Kindred" isn't your everyday story. With its fascinating twists of time-travel, shuttling the protagonist between the pulsing present of LA and
the historical heart of rural Atlanta, it creates an uncanny blend of now-and-then. Our job? To channel that unique duality into the visuals.

This wasn't an assignment for traditional techniques like cross-dissolves or double-exposures. We needed something fresh and innovative;
something that captured the sense of being in two places and timelines at once, and to echo the tension and intrigue of "Kindred."

Between FX, Ranger & Fox, and ourselves we went through rounds of brainstorming, experimentation, and countless versions until we had
created a seamless visual journey from past to present and back again.

It's work like this, sitting at the intersection of creativity and challenge, that truly gets our gears turning. We're thrilled with the outcome and
the opportunity to invite viewers into the intriguing world of "Kindred" in such a visually captivating way.

Presented below is the trailer for the series. Further down the page, you'll find a short collection of the idents we helped to create.

Credits –


Client – FX Network

President, Creative, Strategy & Digital, Multi-Platform Marketing
Stephanie Gibbons

SVP, Design & Visual Effects

Steve Viola

VP, Motion Design

Amie Nguyen

VP, Production, Design & Visual Effects

Dara Barton

Art Director, Motion Design

Peggy Oei

Producer, Motion Design

Mel Reeck

Senior Designer, Motion Design

Ryan Hunnewell

Footage

FX Network

Direction/Design/Animation

Ranger & Fox

Creative Director

Stephen Panicara

Executive Producer

Jared Doud

Design

Justin Harder, Jonny Sidlo, Jonathan Larson, Stephen Panicara

Animation

Jonny Sidlo, Jonathan Larson, Stephen Panicara

Edit

William Schultz, Aaron Castillo

Flame

Mike Quinn

Color

William Schultz, Marc van Osdale

The Work –

Now that you've caught a glimpse of the 'Kindred' trailer, it's time to peel back the curtain a little further. Each segment represents hours of
collaborative brainstorming, inventive problem-solving, and meticulous crafting.

These idents aren't just flashy transitions, but key components of the storytelling process, designed to set the stage for the time-bending
narrative of 'Kindred.' Enjoy the seamless voyage between present-day LA and historical Atlanta, and appreciate the subtle details that make
these idents a true embodiment of the story.

It's projects like these that make us proud to be creators, blurring the line between the now and the then, the real and the surreal.