Great Scott! –
In a powerful blend of nostalgia and innovation, Speed Collective led the post-production for a unique partnership between Porsche, Electrify America, and the iconic film, "Back to the Future." Our very own William Schultz took the reins as editor, colorist, visual effects artist, and sound designer.
Reuniting audiences with beloved actor Donald Fullilove, known for his role as Mayor Goldie Wilson, the film showcases the Porsche Taycan Turbo S in a futuristic light, emphasizing the expansion of Electrify America's charging stations across the US.
It was important to us that we maintained a careful balance of respect for the classic "Back to the Future" aesthetic, while demonstrating the transformative capabilities of the Porsche Taycan Turbo S and the Electrify America network.
Precision in color grading, immersive visual effects, and expert sound design brought this unique concept to life, culminating in a film that bridges the gap between past and future, released fittingly on #backtothefutureday. The result is more than a promotional film - it's a time-traveling narrative that captures the essence of three distinct brands and their united vision for the future.